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Company Profile - Acxiom Corporation

1 Information Way
Little Rock, AR 72203

Phone: 501-336-1000
Fax: 501-336-3919
Website: www.acxiom.com
Ticker Symbol: ACXM

Key Facts

Number 72 on Fortune’s “Best Companies to Work for” list.
Serves customers in the government, media, retail, financial services, health care, telecom, automotive, and consumer products markets.
Key Financial Facts
2002 revenue: $866 million
1-yr. growth rate: -14 percent

Personnel Highlights
Number of employees: 5,080 1-yr growth rate: -6 percent

Company Overview
Founded in 1969 to help the Democratic Party improve its mailing lists, Acxiom sells its enormous marketing database to direct marketers and other companies that want to more precisely target their customers. The database contains information about 95 percent of all households in America.

In a continuing effort to dominate the market and help its clients more directly cater to their customers, Acxiom has been purchasing other data content and delivery companies. Purchases include Direct Data/DMI and Pro CD in 1996, as well as MultiNational Concepts in 1997 and rival May & Speh in 1999 and TransUnion’s employment and security screening unit in 2002.

Major Line of Business : Computer Software

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